An investor in a private equity fund invests on the pretense of relatively high returns (usually 20%+ per annum). When a potential portfolio company learns of this target, he/she often adopts a look of, “There is no way I can guarantee 20% as founder.” This is because many entrepreneurs don’t fully understand the value creation tools employed by private equity firms.
The following three points discuss the major themes for drivers of investment returns and value creation in private equity. I would like to think they’re exhaustive and all encompassing, but please let me know if you believe otherwise.
Although this summary seems simplistic, I can’t think of any drivers of investment returns and value creation initiative that doesn’t apply to these three themes; everything else is a subset of one of these drivers. If there’s anything I’ve missed, please let me know through the comments section for this post.
In private equity, we make primary or platform investments and bolt-on investments. A primary investment is a direct investment of cash into a new business (often in a new industry). A bolt-on investment is an investment via an existing portfolio company into a business that presents strategic value (usually in the same industry). Primary investments
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Most private equity firms are meritocracies. And merit is largely founded on investment success. We can improve the chances of investment success by paying lower multiples, commanding preference coupons, investing in favorable structures and making smart strategic decisions. But by far, investment success depends on the price when selling the business at exit (i.e negotiating
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